ScheduleEase
User-Driven Online Appointment Scheduling Software Engaged +20K Businesses
18
months of successful partnership
1
specialist for development and support
20K+
businesses involved
300+
positive reviews on the App Store
Project Overview:
- Industry:
User’s schedule assistant
- Client Location:
Ukraine
- Challenge:
Unsupported app with chaotic code and bugs, over-complication of the notebook app, rapid growth, user account management complexity
- Solution:
Eliminating unnecessary complications of the online customer scheduling software, integrating idea submission platform, introducing number-based account linkage and in-app feedback mechanisms
- Services used:
Software development, UX design, User Journey Mapping, Cloud Hosting for Application Deployment and Scalability, Account Management Enhancement, User Engagement Strategies, Integrated screen recording features, Idea Submission Platform Development, User Feedback Mechanism Implementation
Business Challenge
ArtCodeVision often works with companies that come after they are a developer or their development team left them.
That was the deal for this client in Ukraine, who faced rapid user base growth and the leaving of the developer supporting the product. Here are the main challenges of CRM for beauty salon development of this project:
- Chaotic code base filled with bugs and rapid growth. A lack of organization in the addition of features by different developers. As a result, the codebase became chaotic and became increasingly difficult to manage.
- Over-complicated user account management. Difficulty in managing accounts if users' phones were lost or changed. Possible loss of data and problems accessing accounts.
- No seamless user onboarding. A smooth onboarding process is essential for keeping users engaged, which calls for improvement. The client wanted to know at what point users disengaged or stopped using the app.
- Lack of deep understanding of user behavior and feedback collecting. Our client wanted to have a system that would help to Gain an understanding of user engagement and distinguish between free and premium users. Also, it was important to implement a system for collecting user feedback effectively to use it for future beauty parlor CRM development and scaling.
The client had a vision of a simpler and more efficient version of the app. They aimed to build a central hub where users could easily manage their schedules.
Technology Stack used
Solution
Our journey to a simplified and user-focused app was defined by the introduction of these major solutions to CRM system for beauty salon development:
- Simplifying the overcomplex development solutions. An updated version of the app was created, with an emphasis on simplicity and speed. We left essential functions but eliminated unnecessary complications, resulting in a more intuitive user experience.
- Number-based account linkage. To reduce the possibility of data loss and streamline login procedures, we developed a phone number linkage system. Personal account development for beauty salons offered users a consistent and simple way to access their accounts, even while getting a new number.
- Introducing in-app feedback mechanisms. This solution allowed us to pinpoint areas that needed improvement based on user input, guiding future development. We also added behavioral analysis and screen recording to collect data on user interactions.
- Adding idea submission platform. The app now has a system in place where users may submit ideas in exchange for credits. By submitting and voting on feature ideas, users might have a direct impact on the development roadmap for the next upgrades.
Business Results
- Transformation of the overcomplicated app into a sleek and robust platform that enhanced user satisfaction.
- By providing in-app feedback submission that influenced the creation of new features, users' opinions became key to the app's development process leading to a product that truly reflects users' wants and needs.
- Streamlined user onboarding fostered a positive initial experience, and therefore resulted in 20K+ businesses involved, making it one of the great CRM case study examples.
- Better security was a result of the introduction of the number-based account linkage, which also increased retention rates.
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See Our CasesFAQ
Contact UsIs appointment management software flexible to fit unique requirements?
- Yes. Here at ArtCodeVision, we create online customer scheduling software that is customizable to fit various requirements of your business. Just hit us up and see what we can do for you!
Why should I use calendar and time management software for my beauty salon?
- A CRM helps manage customer load, simplify processes, and improve promotional strategies to expand your business.
What can CRM software do for my beauty salon?
- A professionally developed CRM system can help you with appointment setting, client communication, gather feedback to improve services. Besides, our company specializes in unique features development for beauty CRM , so we can help you get a competitive edge and get more clients.