Advertising+
Advertising Software Development for +200% Growth in Market Share
1
year of successful partnership
1
specialist in development and support
200%
surge in user engagement
300%
improvement in page load times
95%
reduction in system bugs
150%
in order processing efficiency
200%
growth in market share
About client
- Industry:
ERP
- Client Location:
Germany
- Challenge:
ERP system full of bugs and delays created by former developers, lack of clarity and accessibility in the user interface
- Solution:
ERP user interface modernization service, CRM ERP development, tracking system implementation, real-time notifications integration, and operational optimization
- Services used:
Software development, Frontend developer, ERP System Revitalization, User Interaction Tracking implementation, Real-time Notifications integration, Performance Optimization, Front-End Code Refinement
Business Challenge
In this CRM case study, we want to share the story of our client, a pioneering Ad Tech business from Germany, who faced a significant dilemma.
A software system with delays and flaws hindered their desire to transform the ERP industry. Initially created on a short budget, the system was inefficient and full of bugs and technical glitches. The problem had reached a critical stage, causing our client to seek development with a team capable of delivering timely and efficient ERP solutions.
The foundation of our client's issue was the optimization of their ERP system, which was critical to ensuring a consistent user experience. Our goal was to solve technical issues and make the user interface clearer and more accessible.
Our client wanted to provide a sophisticated but user-friendly Ad Tech solution that could accommodate even people with minimal exposure as well as cover complex advertising needs. The project required a delicate mix of sophisticated functionality and simplicity, which we were determined to meet head-on.
Technology Stack used
Solutions
To tackle the challenges of our client, we developed a comprehensive plan to address those advertising software development challenges and completely revamp their user interface.
- User interaction tracking. We set up a strong system to track user interactions, offering insights into behavior and improving client communication.
- Real-time notifications integration for ERP. Integrated alerts for important events to keep users informed and engaged.
- Performance optimization. Prioritized system performance by decreasing page load times and modifying front-end code for greater efficiency. The result of our ERP performance optimization service was a significant boost in efficiency, providing a smooth and fast user experience.
Our strategy not only addressed the client’s immediate challenges but also laid the groundwork for their continued success in the competitive Ad Tech sector.
Business Results
This CRM for ad sales project produced extraordinary results that transformed our client's commercial environment.
The introduction of real-time alerts for critical events increased user engagement dramatically, while the simplified interface allowed company owners to easily manage their advertising campaigns. These modifications resulted in a 200% boost in user engagement, streamlining ad navigation.
Our optimization efforts were similarly effective, resulting in a 300% reduction in page load times, which helped elevate the entire user experience.
This, along with a 95% drop in issues with the system, produced a strong and reliable ERP system. Order processing efficiency improved by 150%, and the client's market share increased by 200%, making this CRM business case a real success.
The combination of our ERP for advertising agency development with our client's vision has established a new standard in the ERP industry for advertising operations, both online and offline.
Inspired by this AdTech CRM implementation case study? Get top-tier Ad Tech solutions at ArtCodeVision!
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See Our CasesFAQ
Contact UsWhat is advertising software, and how does it help ad campaigns?
- Ad tech, or advertising technology, refers to the tools and software that let companies customize, share, and analyze digital campaigns. It allows for more efficient ad targeting and distribution, which saves money and improves campaign effectiveness.
What are the main components of advertising software development?
- Advertising software development includes establishing platforms for ad distribution, targeting, and measurement. Ad servers, data management platforms (DMPs), and customer data platforms (CDPs) are essential components that collaborate to enhance ad campaigns.
How can ERP software development for advertising improve business operations?
- ERP solutions combine several business activities into a single system, increasing data visibility and decreasing human input. They assist with services like inventory management, finance, and customer relationship management, resulting in greater efficiency and simplified operations. If you need user-friendly platform development for ERP, ArtCodeVision is ready to help!
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Before we partnered with ArtCodeVision, we were struggling with insufficient processes and much-needed optimization. The commitment of the development team throughout the comprehensive adaptation and improvement of the existing CRM system was on point. Clear communication, regular updates, timely delivery, and most importantly, the results went beyond our expectations. We would 100% recommend ArtCodeVision to our healthcare partners.
ArtCodeVision brings a wealth of different experience from a number of different service areas within software development. They work with our team to help drive and support further progress on our platform. Not only do they create great solutions, they help critically analyze those solutions and work creatively to produce something that works for our customers
I’m glad that there is such a thing as CRM outsourcing services, as when our in-house team wasn’t able to cover the demands, we got a professional boost from ArtCodeVision. The implementation and performance improvement were smooth and they were able to enhance our fitness management system with marketing tools and other things that increased brand visibility.
The external support from ArtCodeVision was truly a lifeline during challenging periods. Their dedicated team steered our CRM seamlessly through obstacles, offering prompt solutions and strategic enhancements. We are thankful for a steadfast, evolving product and a team that genuinely understands and supports our vision.
